Allen & Heath USA Selects Online Marketing for Michigan Territory

	Allen & Heath USA and its distributor American Music & Sound have named Online Marketing as their representative covering Michigan.

Allen & Heath USA and its distributor American Music & Sound have named Online Marketing as their representative covering Michigan. Online Michigan staff includes Brian Baldwin, Kostas Lampropoulos, Tony Liotta, and the Online Office Support Team.

Online will assume responsibilities for the Michigan territory beginning January 1, 2022, adding Michigan to their established territory for Allen & Heath which includes Indiana, Ohio, Kentucky, Western Pennsylvania, and West Virginia.

Opening their doors in 1989, Online began with a vision of representation that would succeed by supporting and strengthening dealers in ways that they had never seen before -- truly partnering with system integrators, consultants, retailers, and production houses. Online's knowledge, expertise and design resources complement their long-term sales strategies and have become an important resource for their client's business success.

As part of Allen & Heath USA's continued commitment to the local pro audio community, Online's established relationships and expertise will yield expanded system design and product demo capabilities in Michigan.

Online president Mark Taylor states, "In Michigan we will provide the strong support and resources we deliver to our Allen & Heath partners throughout the rest of our territory. We have a team approach, and by learning individual dealer's unique needs we provide stronger support to our dealer partners."

Baldwin is excited to support Allen & Heath in Michigan. He has been mixing on the Allen & Heath SQ series in his church for years and is excited to engage directly with A&H dealers and consultants in his home state. He observes, "Allen & Heath's technology continues to win the hearts of dealers and users in both capability and value. We are looking forward to being a strong local resource."

"The experience and Allen & Heath product knowledge this team brings to the table will help and support our Michigan dealers. Our shared goal is to continue the extraordinary success of Allen & Heath products, and our established resellers," notes Allen & Heath central US regional sales manager Pat McConnell.