PRG and ESPAT TV Collaborating on Global Esports OfferingProduction Resource Group, LLC (PRG) announces that it is lending its global entertainment and event production capabilities to the newly formed ESPAT TV Creative Collective, a collaborative resource network for the gaming industry. PRG is among a prestigious roster of companies participating in the Creative Collective that include Ridley Scott Creative Group, Esports Locker and Unbridled Media. PRG joins these creative content developers as the exclusive provider of production technology and services helping transform visuals into engaging digital experiences. "Esports has become the largest revenue generator in the entertainment world, and we've begun to witness a lot of cross-over between sectors," says Jens Zimmermann, PRG's global sales officer. "PRG's global footprint, history of product innovation and work across the television, sports, esports, and music industries uniquely positions us to provide the most cutting-edge and integrated solutions to brands, content creators, and designers." PRG has supported major esports events including Fortnite World Cup, Fortnite PRO AM, League of Legends, ESL One New York, Madden's NFL Championship, Dream Hack, Gamescom ONL, and ELEAGUE. Further, as esports continues to gain prominence around the world and interest from major brands and music artists, PRG can pull from its experience in supporting global music tours and sporting events and working with brands across industries to help bring content and creative vision to life. "We are excited to add PRG's unsurpassed network of technology and expertise as well as its global footprint to the Creative Collective's network of resources," says Dante Simpson, ESPAT TV's CEO. "PRG's ability to provide 360-degree production services helps us fully realize this new approach to working with clients interested in being involved in the global esports market." Additionally, PRG's industry leadership in virtual production and xR also benefits the esports market through the ability to elevate in-game events that utilize gaming technology in exciting ways, the company says. PRG is currently providing lighting, video, audio, and camera services within its xR offering for the ongoing Fortnite Spotlight Series, filmed in a COVID-compliant environment at PRG's Virtual Production Studio in Los Angeles. PRG's esports highlight reel can be viewed here.
|