GearSource Announces Strategic Investment

GearSource has secured an investment and partnership from entrepreneur and strategic advisor James Brett. This partnership is designed to bring strategic resources to expand GearSource's global reach and tackle key challenges in the event technology supply chain.

In a statement, the company says, "This new partnership will fuel GearSource's next phase of growth, as the company continues to significantly streamline equipment procurement and foster a seamless global gear-sharing economy, addressing persistent industry-wide challenges in accessibility and supply bottlenecks. It further builds on GearSource's established track record of reducing friction in the professional lighting, audio, video, and staging equipment market. A select group of users will preview new sourcing tools before the 2025 summer touring season, followed by a global launch of something very fresh and new to the industry."

"James brings invaluable expertise in business scaling and technology integration, and our combined capabilities will further strengthen our position in this global marketplace," says Marcel Fairbairn, founder and CEO of GearSource. "This partnership and investment enables us to build on our mission of making professional gear more accessible and easier to manage for everyone in the events industry."

"I've followed GearSource for years and have been consistently impressed by their innovative approach, operational focus, and international footprint," says Brett. "I look forward to helping expand their solutions so event professionals worldwide can source, buy, and sell equipment more efficiently."

The company adds, "By 2026, GearSource plans to significantly grow its global market presence while introducing new services that enhance ease of use, transparency, flexibility, and strengthen client relationships."