White Light and LTM Come Together in a Sales PartnershipLift Turn Move (LTM) announces that White Light will be a UK sales distribution outlet for the LTM entertainment-based product ranges. This is a natural evolution of LTM's strategy the company says, with a focus towards increasing the avenues to market for their entertainment products through key distribution channels within the UK. While the LTM office will still deal with a number of its UK customer portfolio such as stage engineering companies and professional rigging companies, the company says professional distribution companies like White Light, with its established distribution network, will ensure that the products get to end users and help LTM to keep up with the increasing demand. Dan Holme, director of the LTM entertainment division comments: "The LTM entertainment division has enjoyed continued growth this year with the LoadGuard hoist range going from strength to strength and gaining worldwide recognition and praise for its adaptability to the different applications of the industry." He continues: "This means that the natural next step for us in our strategy was to ensure our entertainment range is available through professional distribution channels in the UK. White Light is a key player within the industry, which makes them ideally positioned to promote the brands while further increasing their already extensive product range." The product range that White Light is promoting includes: LoadGuard chain hoists, including the Category-A hoist range specific to the entertainment industry; Guardian control systems for both fixed installation and the portable pro-range aimed at the rental and production markets; as well as the new ELG (Entertainment Lifting Gear) products, including manual chain hoists, round slings, soft steels, ratchet straps, beam clamps, and more. As part of the agreement White Light will take on a significant number of LoadGuard hoists in their rental fleet, further increasing the brand's presence in the rental market. Peter Threadgold, sales director of White Light comments: "We are delighted to further our partnership with LTM. This is an opportunity for us to increase the range of high quality solutions available to our customers, while continuing to provide them with the highest level of service and support that White Light is known for." LTM is quick to point out that while certain products will now only be available to some users through distribution channels, The LTM staff will remain available to anyone within the industry who needs advice or technical support, a service which LTM has always provided and remain committed to.
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