Rosco Reorganization Focuses on Strategic Development and Growth Initiatives

	Ed Donohue, Rosco US president

Ed Donohue has been named president of Rosco US, a new post. Mark Engel remains as CEO and Stan Miller continues as chairman of the board.

In his new position, Donohue will be responsible for all of Rosco's operations in the United States, including sales and marketing, customer service, product development, manufacturing, purchasing and personnel. Six veteran managers, who have long managed the company's domestic operations in these various areas, will support him.

Donohue has been Rosco's director of US sales for the past five years. In announcing his new appointment, Engel said: "Ed has been an effective leader of our US sales team and has established excellent relationships with dealers and customers. In his new position, he will be able to integrate these relationships with a deep understanding of Rosco's internal operations. As we launch significant new product groups like the Miro Cube LED luminaire, Ed's proven record of leadership will be a crucial component in our successful growth."

Ame Strong has been named director of US sales, replacing Donohue in that post. Strong has been with Rosco for more than a decade and has served as color filter product manager and, most recently, as director of Rosco architectural. In her new position, Strong will be responsible for setting policy and direction for Rosco's US sales force.

See Rosco at PLASA Focus: Austin, September 10-11.