Gerriets OPERA Projection Screens Ramp Up Street Party Event at NAB Show

	Gerriets Opera projection screens at NAB Show

With a history dating back to the earliest days of projection screen technology, Gerriets OPERA projection screens have been put to a long and varied range of uses. Now that list includes motocross ramps.

Two Opera front-projection screens were custom fitted onto ramps for use by a motocross stunt team at an outdoor party hosted by a major technology innovator at NAB Show 2013, the annual AV and tech conference of the National Association of Broadcasters, held at the Las Vegas Convention Center in Las Vegas, Nevada, April 6-11. Two additional, rectangular Opera screens from Gerriets were custom installed into frames built out of lighting truss and featured a variety of projected content throughout the event.

Transforming stationary elements into dynamic projection surfaces was one of many ways that Tom Juliano of Visual Separation, who was commissioned to produce the event, integrated live entertainment and multimedia projection to create a unique and festive "gothic circus" in a 44,000-sq.-ft. lot outside the Las Vegas Convention Center.

"This event was all about creating a festive environment that would be a fun break for NAB attendees, drawing them out of the convention space and showing them a good time-while also quietly showcasing the client's technology," said Visual Separation founder Juliano.

"I've had a lot of good experience working with Nick Pagliante and Gerriets International (GI) over the years, so GI was the first projection screen supplier I contacted about the NAB event. I solicited other bids, but there was simply no competition. No other vendor came close to matching GI's pricing or their ability to accommodate our schedule, much less come to the table with the expertise and vision to devise solutions tailored to the exact specifications of this unique event."

"And as far as the quality of the Gerriets screens," Juliano added, "they really delivered tremendously: bright, luminous, and providing the extremely wide angle that was essential. The projected imagery was just as sharply in focus from 150-degrees off-axis as it was if you were looking at it straight on -- perfect for a wide open space with a couple thousand people milling around and lots of other activity going on."

"Also," said Juliano, "this was an outdoor event, and Mother Nature was in attendance. The Gerriets screens stood up beautifully to seriously high wind gusts that night."