Philips Vari-Lite Reinforces Sales and Marketing Team

In a move to strengthen its sales and marketing operations, Philips Vari-Lite announces Brad Schiller has been named as the new product marketing manager. With over 25 years of experience in the automated lighting industry, Schiller will oversee the development of the complete line of Philips Vari-Lite automated luminaires while also operating as a key contact for lighting dealers, designers, and end-users worldwide.

"We are extremely excited to bring in a product marketing manager of Brad's caliber," said Bob Schacherl, Philips Vari-Lite vice president of worldwide sales and marketing. "Through his established knowledge and expertise in the industry, Brad understands the legacy and quality of our product line and we feel confident that he will continue the work before him to build our global brand even stronger."

With extensive experience as a as a programmer, designer, manufacturer, and support specialist, Schiller was previously a product marketing manager at High End Systems where he was involved with product development including Wholehog consoles as well as digital and automated luminaires. Highlights of his programming and design work include the Sydney 2000 Olympic Games Opening and Closing Ceremonies, 68th Annual Academy Awards, MTV Music Video Awards, Metallica, The Smashing Pumpkins, and numerous corporate events. He is also the author of The Automated Lighting Programmer's Handbook and a featured columnist in Projection Lights & Staging News (PLSN).

"When I was presented with the opportunity to join Philips Vari-Lite, I knew this was where I wanted to be," stated Schiller. "As a programmer and designer, I have enjoyed working with Vari-Lite automated luminaires. They're known for their consistency and quality, and I look forward to continuing that tradition while overseeing the future development of the complete product family during a long career with Philips Vari-Lite."