WorldStage Hires Jerry Romano as Director of Broadcast SalesWorldStage announces the addition of Jerry Romano as director, broadcast sales. An industry veteran, Romano was most recently vice president, TV/film at the New York City office of 4Wall Entertainment Lighting, a national company offering entertainment lighting rentals, lighting systems design and integration. "Jerry is a seasoned professional with more than two decades of experience in sales management, operations, and production in the areas of television programming and digital media," says WorldStage president Josh Weisberg. "His expertise includes syndicated and broadcast programming, series, event production, cable network start ups, and IPTV programming." At WorldStage Romano's main duties will be video, audio, and lighting sales to broadcasters for permanent and temporary studio work, including rentals, staging, and equipment sales in the New York metro area and beyond. "With Jerry's help we hope to grow and further consolidate the significant work we've been doing in this market segment," Weisberg adds. Romano began his career with the historic launch of MTV and did the opening camera shot when the first words were said, "You'll never look at TV the same way again." He has always been in the forefront of the industry utilizing the first portable video equipment in the late 1970s and witnessing the birth of cable television, the first use of nonlinear editing systems for live broadcast, early HDTV production, and the launch of IPTV programming services. At CBS Romano created the business unit and managed the staff that marketed CBS Broadcast Center, which included scenic, studios, postproduction, mobile, and satellite services, to external clients. At The Image Group he spearheaded all business development activities for New York's largest studio and postproduction facilities services company. In his role as Vice President of TV/Film at 4Wall Entertainment Lighting his clients numbered many broadcast and cable networks, reality shows and Internet-streamed programs. Romano has long been associated with the Emmy organization and has served as chairman of the Emmy Awards in New York and executive producer of 10 Emmy Award gala broadcasts and produced the 30th News & Documentary Emmy Awards. He is a long-term member of the National Emmy Awards committee. "Joining the team at WorldStage is an exciting opportunity for me to work with people who have a deep understanding of technology and have built a solid platform in broadcast, offering video display, lighting, and sound to studios that include the new ESPN Studios and The Tonight Show Starring Jimmy Fallon," says Romano. Gary Standard, WorldStage CEO, concluded, "Jerry is going to be a great addition to our team. Our broadcast business has always been an important component to our company and he will contribute greatly to the phenomenal growth we've seen in this market over the past two years."
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