Chroma-Q Color Force LED Battens Provide Premium Performance for Full Circle Lighting Atlanta's ClientsChroma-Q Color Force premium performance LED battens have been added to the inventory of Atlanta-based Full Circle Lighting & Productions, to meet high demand from the company's many discerning lighting designer, rental, and other corporate clients. Full Circle is a provider of theatrical lighting equipment, production support, and design services to companies throughout the United States. Full Circle's president, Noah Hammer worked closely with Chroma-Q's North American distributor, A.C. Lighting Inc. on the investment, which included 48" and 72" long battens from the versatile and comprehensive Color Force LED lighting solutions range. "We chose to go with the Color Force units because of their color mixing capabilities says Hammer. "Also, they do not flicker on film, which in the film and television industry is very important as HD resolution sees all flaws. The developing film industry here in Georgia has caused us to buy fixtures that cater to the needs of both our very discerning corporate event and broadcast clients. We listen to what lighting designers, gaffers, directors of photography, and trade show designers are looking for and we try to fill that need." Featuring an increased RGBA color-mixing palette, the Color Force range provides outstanding color blend across the spectrum and a high CRI of 92 -- for equally impressive bold saturates, subtle pastels, and a complete range of beautiful whites from 1,000K to 10,000K. The super bright fixture can light a 26' drop cyclorama, making it ideal as a single fixture solution for concert touring, corporate events, exhibitions, television, and theatre. In addition, the range offers theatrical grade dimming, emulating the extremely smooth dimming curve of tungsten fixtures, from completely off to completely on, and with no visible stepping or jerkiness. "The Color Force has taken our industry here by force!" Hammer continues. "Due to their incredible popularity the Chroma-Q batten / strip lights have had a big impact on rental demand. In the last year, with film and TV production on the rise, we've been trying to fill demand from clients who have experienced the Color Force battens and want to use them on their latest productions. We see a strong future with the Color Force range." The company says the Chroma-Q range of premium performance solutions is designed and built to exacting standards in North America, and has been adopted by many leading designers and specifiers for some of today's most demanding and prestigious lighting applications. As a result of this, the brand has received awards from several industry associations.
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