Apollo Design Technology Announces a New Product Design CompanyApollo Design Technology, a manufacturer and distributor of gobos and related equipment and accessories for the lighting industry, announces the launch of a new sister company, AVID Labs LLC. The new industrial design company will partner with clients to create innovative, functional, elegant products and then bring those products to market. "I'm amazed by the absence of industrial design offered to small- and middle-market companies," said Joel Nichols, owner and CEO. "I have been a business owner for over 25 years and an industrial design company has never approached me. A talented industrial design team existed within our sister company, Apollo Design Technology. I decided it was time to meet a vital need and offer their skills to the marketplace." AVID Labs proven expertise is in the conception, design, engineering services and manufacture of unique products in small-to-medium-volume runs. Their work touches industries ranging from entertainment lighting to software, from retail to professional sports teams, from nonprofit organizations to manufacturing firms. Their clients include inventors, startups, Fortune 500 companies, and everyone in between. "Dreamers, inventors, entrepreneurs, and businesses can all benefit from product design. Our skill is to delve into the finite details of an idea and help make our client's dream product become a reality," Nichols continued. "Our company's name is especially apt. We truly are avid designers, engineers, and machinists -- innovators constantly striving to create the best products possible with the utmost appreciation for clean design and solid execution." An introductory video is on the home page of AVIDLabs.com. The site also discusses their capabilities and samples of their portfolio. See Apollo Design Technology at PLASA Focus: Orlando, February 17 - 18, 2015. ![](/std_images/blank.gif)
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