Atomic Expands Rental Team with New General Manager

Atomic, a provider of environments for branded communication and entertainment productions, has added a new member to its executive team: general manager of Atomic Rental, Rob Barber.

"Rob Barber is an enormous asset to Team Atomic," said president Soren West. "His specialized expertise in technology, rental systems, and quality control, as well as his background in corporate leadership, energize all of the operations at Atomic Rental. He understands client needs from the client's perspective and he's a stickler for providing the service, flexibility, timeliness, and professionalism that clients expect and deserve. We are very excited to have him with us, and are already impressed by his contributions."

As general manager, Barber is charged with delivering a host of new premium rental products to the market, overseeing the R&D process, quality testing every product, and supervising customer service and satisfaction from design to shipment. He has already launched four new products this year, and plans to bring at least six more to market before 2012.

The latest line of Atomic Rental products are modular, which connect with ease in an endless number of combinations to create a truly custom space. "The Atomic Rental team has taken a pledge to listen carefully to our clients and provide them with innovative, well-engineered, user-friendly, and efficient solutions of the highest standards," says Barber. "Our new all-stars like 'Hoop Dreams' and the 'Web' are no exception to this. As always, customers can rest assured that our products will be delivered on time and in show-ready condition."

Atomic Rental products and services can be viewed on the company's web site, or in person at the company warehouse in Lititz, Pennsylvania. Barber encourages clients to personally inspect and test all products at the rental warehouse whenever possible. "This is a courtesy we offer so there are no surprises when the end user receives our shipment. It's an added value that helps us collaborate with our clients for superior customer service and quality control."

Barber will be attending many of the industry's trade shows and conferences this year as the face of Atomic Rental.