d&b audiotechnik Appoints Gerhard Mayr as Head of Sales

	Gerhard Mayr

A new head of sales has been appointed at d&b audiotechnik. Based at the headquarters in Backnang, Germany, Gerhard Mayr takes over from Peter Tongue who, after almost fourteen years with the company has retired. With a keen eye on the future, d&b took the decision to target recruitment beyond the entertainment industry. "Gerhard has skills stretching far outside the familiar toolkit," commented marketing director Simon Johnston.

In the twenty four years of his career Mayr has worked with Force Computers (Solectron), Motorola, and most recently Garmin; playing a leading role in developing these brands internationally through engagement with new markets and the reinvention of existing ones, which has also involved spending a considerable amount of his time in Asia. Yet he also possesses traits familiar to d&b and like so many within the company; he once aspired to be a musician and still maintains a passion for live music. With his roots in technology, in a past life he has developed his own loudspeakers and amplifiers, at one time even having his own company where he developed a control unit for moving lights.

"Throughout his career he has demonstrated a willingness to challenge the orthodoxy" added Johnston, "And has educated markets to accept that quality has a significant value. This is very d&b."

See d&b audiotechnik at PLASA Focus: Stamford, November 12-13.