Clash On The Dunes Heavyweight Title Fight with Anthony Joshua with Support from Creative Technology History was made when the first-ever heavyweight title fight took place in Saudi Arabia's custom-built 15,000-seat arena in Riyadh on December 7, 2019. The tense rematch saw Anthony Joshua become a two-time world heavyweight champion with a unanimous victory over Andy Ruiz Jr. Creative Technology (CT) was called upon by its client Blink Experience and the General Sports Authority of Saudi Arabia to deliver over 750sqm of LED for the groundbreaking event. The impressive over-ring design consisted of four 63sqm outdoor LED screens and was designed to ensure all spectators never missed a second of the action as it created a 360 visual spectacular that was seen from anywhere within the arena. To further enhance the spectator experience, 336sqm of LED was used to wrap around the truss tower legs, with each tower leg making up of 84sqm outdoor LED. The content interacted with the over-ring LED and displayed sponsorship logos, rounds, and point scores. All front row and VIP attendees had the luxury of seeing four 36sqm led screens that were situated inside the over-ring LED, showing live content and score updates throughout the event. CT also supplied 13sqm of LED and four 84" Samsung TVs for the media center as well as an astonishing 43 43" TVs for the premium hospitality area. For content management and playback, CT used two active Boreal media servers with two backup. Control was managed from a linked Barco E2 and S3 system. Dhyaan Parikh, CT's project manager, advises, "Barco E2 and S3 were used due to the reliable screen management interface. The whole workflow was in 4K, which consisted of our Lightware UBEX 4K fiber, Lightware 2.0 matrix, Novastar 4K LED processors, and 2.1km of quad core fiber." The on-site technical manager comments, "CT did a fantastic job and should be exceptionally proud of their efforts. There was never an issue with the changing scope, and last minutes additions/requirements and CT was always on hand to assist and get stuck in, even if it wasn't within the remit. Again, you all proved why Creative Technology is a leader in the field of large scale technical production." Creative Technology is a part of the NEP Worldwide Network.
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