Calibre UK Appoints New Distributor for sub-Saharan AfricaCalibre UK has extended its global reach with the appointment of Prosound as its new distribution partner for sub-Saharan Africa. Based in South Africa, Prosound is an experienced distributor and rental company with several decades of expertise in supplying professional sound and lighting equipment according to the company. With more of its customers also requiring hardware solutions for multi-screen shows and installations, the link with Calibre UK was a natural progression, according to Prosound's technical director, Mark Malherbe: "Our reputation has been built on using only market-leading products in both our sales and hire departments, so when the opportunity arose to add Calibre to our roster, we jumped at the chance." He continued: "We supply a number of high-end production companies not just in South Africa but in East and West African countries as well. Whether they are putting on a small conference or a 10-screen, multi-input show, we believe we will have a Calibre UK image-processing solution that meets their needs, and which they can trust to be seamless and stable." Pauline Brooksbank, managing director, Calibre UK, adds: "The market for high-quality image processing in sub-Saharan Africa is growing very fast, and we believe Prosound is perfectly positioned to offer our entire range to this market including the HQView and FoveaHD ranges." Brooksbank added: "The synergy between video production, sound, and light is growing not just in the rental arena but in fixed installations as well, and we look forward to seeing more of our products being sold into all these sectors through the good auspices of the team at Prosound."
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