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Plusfortyfive is Launched

Kenneth Jakobsen

Plusfortyfive ApS is a new venture launched by the Generator Group https://generator-group.com/ in Denmark, whose businesses and brands also include event and show technical production specialist VIGSO.eu, and automation solutions manufacturer Motor Stage Automation. It is billed as much more than just another professional entertainment tech sales and distribution company.

The Danish-headquartered operation is headed by Kenneth Jakobsen and will be distributing and supporting several premium brands throughout the Scandinavian region.

The company hits the ground running with GLP (German Lighting Products) and truss/rigging manufacturer HOF.

Plusfortyfive denotes the international dialing code for Denmark, while in numerology, the number "45" signifies a blend of stability (four) and change (five), representing positive and formative life transitions achieved through hard work and embracing new opportunities.

Jakobsen and his team plan to grow the business organically through establishing a series of additional regional offices and partnerships. They will start in Norway and Sweden, in addition to Denmark, with more announcements to follow later in the year.

The main storage facility will be in Denmark, offering a single point of contact and a commercial hub in the heart of Scandinavia, in close proximity to and easy reach of the other Scandinavian countries.

"GLP, HOF, and Plusfortyfive are an excellent combination," Jakobsen says, "giving great foundations on which we will build Plusfortyfive's business, reputation, relationships, and future."

WWWplusfortyfive.com


(2 April 2025)

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