New Fishman Website Goes Live A total redesign, the new Fishman website is now live with an array of new media and features. According to Tracy Hoeft, head of GURUZ Media and designer for the new site, Fishman.com is designed "so that viewers can find product as quickly as possible with a wider variety of content types such as video, social media like Twitter and Facebook, plus YouTube. It takes full advantage of what can be done online technically. "We're also expanding the Fishman Artist section," Hoeft continues, "with a better connection to each one and their social media sites so viewers can learn more about them and why they play Fishman. "One of the more game-changing aspects of the site is the 'Fishman-Equipped' section that will feature all of the different instruments that use Fishman systems. And it will provide Fishman's OEM partners with the opportunity to have their new products and technologies featured. We've never seen anyone do this before." Fishman's director of marketing, Chris DeMaria, says, "We're happy to mark our 30th anniversary year with a brand new website that will greatly improve our awareness with the consumer, dealers and OEM partners."
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