New VP Sales (AV) to Grow Notch Global Community

	Sarah Cox, Notch

Notch, the real-time visual creation tool for interactive motion graphics, announces the appointment of Sarah Cox as VP sales (AV). Cox, who has over 17 years of experience in live entertainment, has been appointed to drive the business to reach a wider global audience.

Cox joins the team from disguise where she was sales director EMEA for 4.5 years. During her time at disguise, she played an integral role in building its global partner network, including studio, system integrators, sales, and technical partnerships. Prior to disguise, she was the technical sales manager and trainer at Green Hippo. Her role consisted of building connections internationally and training users and distributors on the software.

At Notch, Cox's focus will be building the creative, technologist, and media server partner network. She will be managing global sales, with an aim to further establish Notch at the heart of live experience.

The appointment comes as Notch continues to grow and innovate, helping artists create mind-blowing motion graphics in real-time. The company powers visuals for acts ranging from Shawn Mendes to Beyonce and Stormzy, Disney's Frozen on Broadway, The Brits, and numerous music festivals worldwide.

Cox, VP sales (AV) at Notch, comments: "I'm very excited to be joining a team of such caliber, and to be taking on the challenge of building its strong user community. I have always been a firm believer in the power of real-time content creation, especially within the live entertainment space. Notch is ideally placed to solve the real-time challenge, not just for motion graphics, but for VR and visual effects as well. I'm excited to help build Notch's narrative as leaders in the industry."

Luke Malcom, director at Notch, says: "We are extremely thrilled to have Sarah join the team. She is our fourth addition in the last year. Sarah brings with her expertise of the industry and a passion for the live entertainment community."