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ETC to Open New Facility in the Middle EastLocated in the Zee Tower in Dubai's Media City, the space will act as a "central hub," providing training and product demonstration areas as well as a visualization suite for pre-programming shows. The facility will be unveiled on October 31 with a launch event, during which ETC will present its latest technologies, including the PLASA Award for Innovation-winning Augment3d programming tool, and preview brand new ETC and High End Systems products. "The Studio space will be a central hub for training both ETC's Eos and High End Systems' Hog 4 consoles in the Middle East presented by top product specialists. We plan to expand the range of courses on offer even more next year," comments Mark Larcombe, regional sales manager for the Middle East. "The addition of The Studio is a key move as we continue to grow our presence in the Middle East territory. We look forward to further building customer relations and being able to provide additional post-sales support in the region," adds sales manager for ETC Ltd Darren Beckley.
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